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<atom:link href="https://gulfgrowth.club/insights/feed.xml" rel="self" type="application/rss+xml"/><description>Playbooks for growth and marketing leaders in the Gulf.</description><language>en</language><item><title>Measuring app growth after ATT: what Gulf CMOs should actually track</title><link>https://gulfgrowth.club/insights/measuring-app-growth-after-att/</link><guid>https://gulfgrowth.club/insights/measuring-app-growth-after-att/</guid>
<pubDate>Sun, 04 Oct 2026 09:00:00 +0400</pubDate><category>Measurement</category><description>SKAdNetwork, AdAttributionKit, consent and modelled data, explained for marketing leaders in the UAE and Saudi Arabia, with a checklist for your next board review.</description></item><item><title>The Ramadan and Eid growth playbook for Gulf apps and brands</title><link>https://gulfgrowth.club/insights/ramadan-eid-growth-playbook/</link><guid>https://gulfgrowth.club/insights/ramadan-eid-growth-playbook/</guid>
<pubDate>Sun, 04 Oct 2026 09:00:00 +0400</pubDate><category>Playbooks</category><description>How to plan budgets, creative, CRM and measurement around Ramadan and Eid in the UAE and Saudi Arabia, with a planning calendar for Ramadan 2027.</description></item><item><title>Incrementality for CMOs: how to answer &quot;what did marketing actually do?&quot;</title><link>https://gulfgrowth.club/insights/incrementality-for-cmos/</link><guid>https://gulfgrowth.club/insights/incrementality-for-cmos/</guid>
<pubDate>Sun, 04 Oct 2026 09:00:00 +0400</pubDate><category>Measurement</category><description>Attribution tells you who touched what. Incrementality tells you what your budget caused. A practical guide to holdouts, geo tests and MMM for Gulf marketing teams.</description></item><item><title>Arabic-first creative: localisation that actually converts in the Gulf</title><link>https://gulfgrowth.club/insights/arabic-first-creative/</link><guid>https://gulfgrowth.club/insights/arabic-first-creative/</guid>
<pubDate>Sun, 04 Oct 2026 09:00:00 +0400</pubDate><category>Brand &amp; creative</category><description>Dialect, tone, right-to-left design, numerals, app store listings and the cultural calendar: a practical guide to making creative that Gulf audiences respond to.</description></item><item><title>Product is your cheapest growth channel: activation lessons for Gulf apps</title><link>https://gulfgrowth.club/insights/activation-is-a-growth-channel/</link><guid>https://gulfgrowth.club/insights/activation-is-a-growth-channel/</guid>
<pubDate>Sun, 04 Oct 2026 09:00:00 +0400</pubDate><category>Product</category><description>Every point of activation you win in the product makes every dirham of media work harder. Login, payments, addresses, WhatsApp and bilingual UX: what moves activation for Gulf apps.</description></item><item><title>UAE and Saudi data protection: a working summary for marketers</title><link>https://gulfgrowth.club/insights/gulf-data-protection-for-marketers/</link><guid>https://gulfgrowth.club/insights/gulf-data-protection-for-marketers/</guid>
<pubDate>Sun, 04 Oct 2026 09:00:00 +0400</pubDate><category>Policy</category><description>What the UAE&#x27;s PDPL, the free-zone regimes in DIFC and ADGM, and Saudi Arabia&#x27;s PDPL mean for consent, CRM, analytics and adtech: a plain-English starting point for marketing teams.</description></item></channel></rss>